Neat study…
To paraphrase, this article uses a recent eye movement study to analyze consumer viewing trends on the web. A few key points…
- The eye is pulled towards text headlines first (meaning too many graphics in your prime space is just a waste!)
- People seem to scan the left side of everything, from headlines to bulleted lists – so you want to put your most powerful words first!
- You have exactly 1 second to catch someone’s attention before they leave your page.
As you can see, some of these certainly have major web design implications. At least, for those of us who are interested in making a profit from our websites!
